So who are the best animated explainer video companies out there in 2023 ? There is a new type of marketing on the rise, and it’s called explainer videos. These short, engaging videos are perfect for explaining a product or service to potential customers in a clear and concise way.
If you’re looking to create an explainer video for your business, you’ll need to find the right company to help you do so. But with so many companies out there offering this service, how can you be sure which one is the best for you?
That’s where we come in. In this blog post, we’ll share our top 10 picks for the best animated explainer video companies in 2023.
So whether you’re just starting out and looking for some guidance, or you’re already familiar with explainer videos and are ready to take your business to the next level, read on!
Importance Of Explainer Videos In Marketing
Explainer videos have become an essential tool for businesses in today’s digital age. They are a powerful way to engage with customers and convey important information in a concise and visually appealing manner.
According to a study by Wyzowl, 83% of businesses say that video has helped them generate leads, while 80% of users can recall a video ad they viewed in the past 30 days.
One of the key benefits of explainer videos is that they help to increase website conversions. A study by Unbounce found that using video on a landing page can increase conversions by up to 80%.
Additionally, explainer videos are effective at increasing brand awareness and building trust with customers. A study by HubSpot found that 74% of users who watched an explainer video about a product subsequently bought it.
Explainer videos are also a great way to reach a wider audience, as they can be shared across a variety of platforms, including social media, email, and your own website.
According to a study by Cisco, video will account for 82% of all internet traffic by 2023. This means that by including explainer videos in your marketing strategy, you can reach a large and diverse audience, which can ultimately lead to increased sales and revenue for your business.
Which Businesses Benefit The Most From Explainer Videos?
Explainer videos can be beneficial for a wide range of businesses across different sectors. Here are some examples of businesses that can benefit the most from explainer videos and the benefits they can provide:
E-commerce businesses
E-commerce businesses can benefit greatly from explainer videos as they can use them to showcase their products and services in a more engaging way.
Explainer videos can help potential customers better understand the features and benefits of products, which can lead to more sales. Additionally, e-commerce businesses can use explainer videos to highlight any promotions or discounts they are offering.
Software companies
Software companies such as SAAS can use explainer videos to demonstrate how their products work and the benefits they offer. They can use animations and visuals to simplify complex concepts and make them easier to understand for potential customers.
Explainer videos can also help software companies differentiate themselves from competitors and increase brand awareness.
Non-profit organizations
Non-profit organizations can use explainer videos to showcase their mission, vision, and impact. These videos can help to create an emotional connection with viewers, which can encourage them to donate or get involved in the organization’s efforts.
Explainer videos can also help non-profit organizations to educate people about important social issues and raise awareness about their causes.
Education and training providers
Education and training providers can use explainer videos to create engaging and interactive learning experiences for their students. Explainer videos can help to simplify complex concepts and provide real-world examples to make learning more accessible and relatable.
These videos can also help to improve retention and engagement by providing an alternative to traditional classroom lectures.
Healthcare and medical services
Healthcare and medical services can use explainer videos to educate patients about medical procedures, treatments, and conditions. These videos can help to alleviate anxiety and fears by providing clear and concise information in a format that is easy to understand.
Animated explainer videos can help healthcare and medical services to promote their services and highlight their expertise in a specific area.
Overall, explainer videos can provide numerous benefits to businesses across various sectors. By using explainer videos to showcase their products, services, and values, businesses can increase engagement, brand awareness, and ultimately, sales.
Lets now go checkout the standards we employed for choosing the best explainer videos for 2023!
Explainer Video Companies: Specialization and Benefits
There are explainer video companies that specialize in certain industries or types of videos. Here are a few examples:
Software and Technology:
Some companies focus specifically on creating explainer videos for software products, apps, or technology solutions. They have expertise in explaining complex technical concepts in a simple and engaging manner, using animations, screen captures, and visual storytelling techniques that resonate with tech-savvy audiences.
Medical and Healthcare:
There are explainer video companies that specialize in creating videos for the healthcare and medical industry. They understand the unique requirements of communicating medical information, such as explaining procedures, showcasing medical devices, or educating patients about health conditions. These companies often have medical professionals or experts on their team to ensure accuracy and clarity in the content.
Financial and Fintech:
Some companies specialize in creating explainer videos for financial institutions, fintech startups, or investment firms. They have a deep understanding of financial concepts and regulations, allowing them to effectively communicate complex financial information to a general audience. They may use visual metaphors, infographics, or animated characters to simplify the content and make it more engaging.
B2B (Business-to-Business):
Explainer video companies that specialize in B2B content focus on creating videos tailored to the needs of businesses and corporate clients. They understand the nuances of B2B communication and create videos that highlight the value proposition, explain business processes, or demonstrate how a product or service can benefit other businesses.
E-Learning and Training:
Some companies specialize in creating explainer videos for e-learning platforms, educational institutions, or training programs. They have experience in designing instructional videos that effectively convey information and facilitate learning. These companies often incorporate storytelling, animations, and interactive elements to enhance the learning experience.
Startups and Entrepreneurship:
There are explainer video companies that specifically cater to startups and entrepreneurs. They understand the challenges faced by startups in explaining their innovative ideas and products to potential investors and customers. These companies often provide guidance on crafting a compelling narrative, highlighting the unique selling points, and creating videos that resonate with the startup ecosystem.
Specialized explainer video companies bring industry-specific knowledge, expertise, and creative approaches to their work. They understand the target audience, industry trends, and the unique requirements of each sector, allowing them to create videos that effectively communicate key messages and achieve the desired impact.
Standards For Choosing The 10 Best Explainer Video Companies
In order to choose the best animated explainer video companies, we need to go over our list of standards beforehand to see what we considered when we compiled this list.
Quality of Video Portfolio
The quality of the movies in the portfolio should be the first criterion you consider. You don’t have to be a skilled designer to assess the quality of work, but the most important element is whether you like it or not.
Customization and Design Of Animation
Will your video be made from the ground up? Or will you be receiving repurposed artwork and stock photos?
Template productions are inexpensive, but they all look the same, with no true personalization or connection to your company’s tone and style. This is frequently linked to the next point.
Price Points
When it comes to explainer video price, it’s important to remember that you get what you pay for. In every sector, and at all times. You must consider your financial situation. Invariably an explainer video agency will offer a number of different bundles.
Cheaper may not usually imply lesser quality, but it does always imply less design intricacy. For example, 3D graphics will be more expensive than 2D graphics (visuals must be designed, rendering takes longer, and so on), and the more art that must be made, the more expensive it will be.
Communication
If the seller does not listen to your wants and goals, none of your options will matter. Beginning with a thorough discovery process in which the company learns all they can about your company and product, and listening to the client at every stage is paramount for success. This enables us to make the best judgments the first time, ultimately saving everyone time and money.
Reviews
Look for real client evaluations of the firm with whom you want to establish your business. The majority of them will gladly tell you about their prior experiences. Check out customer review websites like Trustpilot or Jabber for further information.
Production Flexibility
Some explainer video companies just take your money and make all of your decisions. And, to be honest, some people are extremely excellent at it. Those are also the teams that will set you back $50,000 (or more) to work with.
However, outside of the top firms who produce films for multibillion-dollar corporations, you’re better off finding a vendor that understands what they’re doing and isn’t hesitant to make ideas while also listening to your comments. After all, it is, at the end of the day, your brand.
It’s simpler to pick among the explainer animation companies on the market if you keep the requirements stated above in mind.
This way you’ll ensure that you are on the right track to picking a video animation company that will do it’s best to deliver a piece that you are going to enjoy watching and sharing online.
Now we’ll show you our shortlist of the best explainer video companies This definitive list includes several award-winning companies that have created some truly stunning videos.
Top 10 Best Animated Explainer Video Companies 2023
Our team has put together a list of the best animated explainer video creators to help take your business from good to great, lets dive in!
The Explainer Video Company
The Explainer Video Company studios specialize in creating animated explainer videos for all types of businesses.
They are full service animation agency offering a wide range of services including scriptwriting, storyboarding, animation, voiceovers, and sound design.
Their teams of professionals work closely with clients to understand their unique needs and create a video that effectively communicates their message and resonates with their target audience.
They also provide a range of post-production services to ensure that the final product is of the highest quality.
The Explainer Video Company’s explainer videos are designed to increase engagement, conversions and sales, helping businesses to grow and succeed. They also offer a range of additional services such as whiteboard animation, motion graphics, and character animation.
EVC have produced some fantastic animated commercials and video explainers for startups, SMEs, international brands like USPS. USPS, SONY, HP, DELL, BP and many more
They have worked in over 40 countries around the world and may be able to help you with your next video
Overall, The Explainer Video Company is a great choice for businesses looking to create affordable, high-quality, effective animated explainer videos.
Demo Duck
Demo Duck video production company that focuses on making animated explainer videos for business
They offer a wide range of services, including scriptwriting, storyboarding, animation, and post-production.
They work with clients to understand their unique needs and create videos that effectively communicate their message and drive results.
Demo Duck prides themselves on their ability to make complex ideas simple and easy to understand through animation, engaging storytelling and a creative approach.
Their team of experienced animators, writers, and producers work together to create high-quality, professional videos that are tailored to their clients’ goals.
Wyzowl
Wyzowl is a visual content creation agency that that excels at producing animated explainer videos for businesses..
They offer a wide range of services including explainer videos, whiteboard animations, motion graphics, and more.
Their team of experienced animators and scriptwriters work closely with clients to understand their needs and create high-quality, engaging videos that effectively communicate their message.
Additionally, Wyzowl offers a flexible pricing model, which allows clients to choose the level of service they need, and a fast turnaround time to get your video completed quickly.
With Wyzowl, businesses can easily create professional, high-quality animation videos that can help to increase brand awareness and boost conversions.
Epipheo
Epipheo is a video production company that skilled in crafting animated explainer videos for commercial business
Their services include scriptwriting, storyboarding, animation, and post-production. They use a unique blend of animation styles, including 2D, 3D, motion graphics, and live-action, to create videos that are both visually engaging and informative.
Epipheo’s videos are designed to help businesses explain their products and services in a simple and memorable way, and their team of experienced animators and writers work with clients to understand their requirements.
They also offers a wide range of post-production services like voice-over recording, sound editing, and color correction. With Epipheo, you can expect high-quality, engaging and effective animated videos that will help you reach your target audience and achieve your business objectives.
IdeaRocket
IdeaRocket offers a wide range of services, including scriptwriting, storyboarding, character design, and animation production and tailor their services to deliver a video that effectively communicates their message.
IdeaRocket’s team of experienced animators, writers, and designers use the latest animation software to create visually stunning and informative videos that help businesses increase conversions and grow their customer base.
They have a proven track record of creating videos that are both visually engaging and highly effective at communicating complex ideas in an easy to understand
Grumo Media
Grumo Media is a leading video production company that has a reputation for creating high-quality animated explainer videos for businesses.
Miguel and his team offer a range of services including animatics, scripts, voiceover, and post-production. Their team of experts has a wealth of experience in creating videos that help businesses to increase conversions and sales.
They offer a unique a more humorous approach to animation, combining creativity and storytelling to deliver videos that capture the attention of the target audience and leave a lasting impression.
Grumo Media offers a seamless and efficient process for clients, from concept to delivery, ensuring that their videos are delivered on time and on budget.
Explainify
Explainify work closely with their clients to understand their target audience and create videos that are engaging and effective at communicating their message.
Their animation style is clean and modern, and they offer a wide range of animation styles to choose from. They also provide video marketing and distribution services to help clients get their videos in front of the right people.
With Explainify, businesses can expect high-quality videos that are tailored to their specific needs and goals.
Switch Video
Switch Video offer a wide range of services, including scriptwriting, storyboarding, animation, and post-production. Their team of experienced animators and video professionals use the latest technology and techniques to produce high-quality, engaging content that helps companies to communicate their message and boost conversions.
Switch also offer a variety of customizable video templates to help businesses save time and money.
Overall, Switch Video is a great choice for businesses looking for a reliable and effective way to communicate their message through animated video
YDraw
Ydraw is a leading animation studio that specializes in creating high-quality whiteboard animations.
They offer a wide range of services, including scriptwriting, storyboarding, animation, and post-production.
Ydraw’s team of animators and designers are experts in creating engaging and effective animations that help businesses to communicate their message and showcase their products and services.
They also offer a wide range of style options, from 2D hand-drawn to 3D animations, giving clients the flexibility to choose the style that best fits their brand. Ydraw also provides a project management system that allows clients to collaborate and provide feedback on the animation throughout the process.
Ydraw is committed to delivering high-quality animations that help businesses to stand out and succeed in their market.
Common Craft
They now provide a collection of templates and downloadable graphics that you can use to create animated explainer videos for your projects.
Common Craft use a unique hand-drawn style and simple language to make complex ideas easy to understand. Their services include creating custom explainer videos, licensing pre-made videos, and offering video training and workshops.
They have worked with a wide range of clients, from small startups to large corporations. Their goal is to help businesses and organizations effectively communicate their message and increase engagement with their audience.